Archive for June, 2010
Dominion Wealth Management, LLC Launches
I am happy to announce that Dominion Wealth Management, LLC launched their site this week. The site was developed to match the company’s look and feel that was developed through the logo, brochure and corporate identity package that we developed earlier this year. The site was built in DotNetNuke and provides a way for Dominion Wealth Management to showcase their services and expertise to potential customers.
The Beginners Guide to SEO
If you’re like me, you’re constantly learning something new when it comes to SEO. Keeping up with the ever changing trends is hard enough, understanding exactly how search engines work can get overwhelming. Recently I stumbled upon what is now my go-to SEO Reference: The Beginners Guide to SEO. If you haven’t read through this tutorial (which chances are pretty good you have, since it’s the world’s most read SEO guide) I recommend you visit the site! You can read online or download a copy of this really helpful information.
Job Opportunity: Graphic Designer
We are currently seeking a talented Graphic Designer with advertising and/or branding experience to join our Advertising team!
This Graphic Designer will develop compelling print and website designs that effectively convey unique brand experiences and maximize online marketing. We are looking for a design “rockstar” to develop and execute award-winning creative from concept through design approval. This role will require an ability to translate business needs into actionable creative solutions that make use of web design and print best practices to drive consumer behavior. Exceptional creative conception and web/print graphic design skills are required. Experience designing for content management systems is ideal.
Responsibilities
- Develops creative concepts and designs innovative website structures and graphical assets that convey unique brand experiences in a way that meets business objectives and drives online business.
- Delivers top-notch creative solutions that can be implemented within a content management system, and pushes the boundaries of what a CMS is capable of from a design perspective.
- Ensures all work incorporates defined requirements and employs best practices in creative execution and user experience design.
- Presents creative concepts internally to the creative director and other key stakeholders, as well as externally to clients.
- Collaborates with implementation managers, copywriters and production designers to ensure creative alignment and a smooth transfer of work between teams.
- Ensures all timelines and deadlines are met. Keeps implementation managers and creative managers informed of project status, and proactively brings issues/problems to their attention.
- Adheres to defined creative workflow and contributes to the evolution of our overall creative process.
- Provides quality assurance on all creative deliverables. Ensures all files (and associated content) are accurate and accessible on the creative server.
- Participates in kick-off meetings, design reviews, department meetings and training sessions as requested.
- Keeps up to date on design and technology trends to ensure work remains fresh and relevant.
Skills
- Advanced knowledge of digital design tools, including Photoshop, Illustrator, Flash and Dreamweaver
- Ability to quickly familiarize with brand goals and integrate brand experience into designs
- Ability to self-manage multiple projects and deadlines in a fast paced environment
- Ability to generate, articulate and present creative ideas and strategies
- Strong interpersonal skills that encourage team cooperation,collaboration, promote enthusiasm, and motivate strategic thinking
- Experience with HTML, CSS and content management systems
- Working knowledge of video editing software and mobile platform design is a plus
Qualifications/Requirements
- 3-5 years experience as a Graphic Designer (agency experience is a plus)
- Bachelor’s degree in graphic design/electronic media preferred
Full-time with benefits package. Send us a cover letter, resume and an online portfolio. Specify Graphic Designer in subject line to jobs@sageisland.com.
SEO is a Craft not a Science
Recently there has been a backlash in the SEO industry against what is deemed to be a non-scientific approach when it comes to SEO testing or collecting statistical data. Some people argue that you have to treat SEO as part of computer science and be very strict about it. Following this logic you are basically forbidden to do any SEO testing yourself unless you have some actual scientists doing the research.
While I am not sure why some people attempt to push in this direction I can only say it won’t work. SEO is a craft not a science. First off there are far too many variables to determine in SEO to be able to treat it scientifically. Also, if anything, SEO would have to be a social science as most things in SEO depend on human behavior. People writing algorithms, people linking, people creating content.
Read more at http://seo2.0.onreact.com/seo-is-a-craft-not-a-science
Thompson, Price, Scott, Adams & Co. Website Launch
Congratulations to Thompson, Price, Scott, Adams & Co for the launch of their new website! The local accounting firm redesigned their existing site with a fresh look and feel utilizing DotNetNuke. The site provides an overview of services offered and the accountants in the firm, while providing an easy way for potential customers to contact Thompson, Price, Scott, Adams & Co.
The Property Shop of the Carolinas Launches!
We are excited for the recent launch of The Property Shop of the Carolina’s new website. This site was designed and built within WordPress, enabling Tony and his team to easily update their clients on Real Estate news and local happenings, as well as edit and add new listings. The site reflects the contemporary and boutique feel that make this company unique. Be sure to browse through their amazing properties and stay up to date with their blog.
Lazzari Construction Launches!
We arehappy to announce that Lazzari Construction’s new website just launched! The project was a complete redesign of the company’s existing website, built in DNN. The design is reflective of the quality, upscale homes built by Lazzari Construction. The website features a recently completed project and a video of Eric Lazzari, as well as a photo gallery that will showcase current and past project.



